©Martí Menéndez

2025 Edition

PER AMOR A L’ART (FOR THE LOVE OF ART)
How many times have you heard that you were doing something for the love of art? This romantic and apparently beautiful image of doing something because you love it, with passion, hides a precarious reality, in which artists and creators work and fight to start their projects often with love as the only exchange.
That is why this year's theme, Per amor a l'art (For the love of art), is both a celebration and a condemnation. On the one hand, we want to celebrate love as a creative force that, through the path of art, unites different people and realities, accompanies us, embraces us and makes us feel stronger. On the other hand, we want to use the theme ironically to denounce how this love of art has been used to perpetuate the precariousness of the cultural sector and especially of the youngest creators.

True to our essence, in the 2025 edition of Festival Z we vindicate love, yes, but also the professionalization of young artists. Will you join us?

THE IMAGE: THE MOUSE

The mouse is a curious and playful animal. A creature that, like us, moved by the desire to discover, often ends up trapped in some trap. At the same time, it is his curiosity that makes him strong, as well as the ability to sneak through any gap, to manage to survive in the most adverse conditions. His image alerts us to the traps in which we can fall when we take the first steps in the artistic field, but it also leads us to claim the strength of the small, of enthusiasm, of the desire to play, and of love, not only as a trap, but as a driving force.

The young graphic designer Martí Menéndez is the creator of the image.